You will learn today: 1) a series of growth hacks that may help you transforming your content into an effective conversion weapon, 2) how to build a good website backlink profile for your website, 3) a list of Facebook tools to drive your presence on the social network to a more serious level, and 4) what the power of on and offline coupons can have on customer retention.

Business Quote of the Day: To Inspire You!

If you don’t fail at least 90 percent of the time, you’re not aiming high enough.
ALAN KAY — COMPUTER SCIENTIST

Top Customer-Acquisition Articles From the Web

Six Growth Hacks to Get More Conversions from Your Content Marketing

Two experts — Neil Patel and Sean Ellis — share six growth hacks for transforming your content marketing, and make it a weapon to convert more website visitors into real sales. Learn how to use free tools to drive conversions, and find quick optimizations to immediately improve the performance of your content marketing.

How To Build A Perfect Backlink Profile For Your Website

Of the many elements that may bring success in SEO (Search Engine Optimization), a website’s link profile is probably the most important one. However, if you have a website, you must make good, wise decisions for the long run; decisions that will never get your site penalized. Find above how to build the best overall backlink profile for your website.

How to Run a Facebook Contest, Analyze Your Page, and More: 11 Ideal Facebook Tools for Marketers

A great list of 11 Facebook marketing tools (including alternatives, and four bonuses at the bottom) to drive your campaigns to the next level with contests, insights, ads, and more. Some of the web-based tools are even free to use.

Why Coupons Work [Infographic]

Coupons are powerful weapons for customer retention. They also help with promoting new products, attract new customers, and get valuable feedback. Moreover, we are not only talking about physical coupons, but also digital ones, which are doing nothing but grow. Explore this nice infographic, and learn about the data behind customer spending and the value of coupons in digital campaigns.