Author Archives: Davide Di Prossimo

About Davide Di Prossimo

Davide handles the majority of the articles and columns appearing on Follow's blog. When he isn't writing, Davide is perhaps running, reading one of his books, enjoying his free time with friends and family, or watching inspiring movies. If you wish to befriend Davide, just send Italian buffalo mozzarella ... that's his weakness.

Email marketing segmentation.

How to Use Email Segmentation to Increase Conversion Rates (And 3 More)

Read about: 1) How email-marketing segmentation can help you achieve higher open rates, better deliverability, and more revenue, 2) How to recognize if you have been hit by a Google penalty, and how to fix problems, 3) How to use SEO and copywriting techniques to create a powerful strategy for your blog and website, and 4) Some SEO tips from expert Aj Kohn.

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Marketing automation.

Marketing Automation — What It Is and Why You Need It! (And 3 More)

Explore below: 1) Marketing automation can help you manage your business, acquire more prospect, stay competitive, engage, and, of course, convert more, 2) The art, science, and psychology of writing headlines that actually drive traffic, 3) How to increase the odds that your articles will get the attention they deserve, and 4) Some great email subject lines you can steal and re-use now for your email-marketing campaigns.

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Growth hacking apps.

18 Growth Hacking Apps That Tripled Our Users! (And 3 More)

Learn today: 1) 18 growth hacking tools to help you grow, 2) How to use LinkRisk, a powerful tool for marketers and and SEOs, 3) How consumers feel about marketing personalization, and 4) The ultimate email-marketing list-building guide.

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Cold emailing by Zenefits.

Why Zenefits’ Cold Emails Lose Their Prospects (And 3 More)

Let’s dive into: 1) Email marketing expert Heather Morgan — from Salesfolk — dedicates her latest post to analyzing Zenefits’ cold emails, and gives tips to improve their cold email campaigns, 2) Tips on conversion rate optimization from some great Quora threads, 3) A step-by-step guide on how to generate leads with your content, and 4) A list of awesomely kick-ass women doing amazing things in the CRO (conversion rate optimization) space.

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Advanced link building techniques.

11 Advanced Link Building Techniques for Future SEO (And 3 More)

We will see today: 1) A few techniques to help you boost your SERP (search engine results page) site rankings with Google, 2) 11 tools and methodologies to find anyone’s email address on the Web, 3) 7 tools to help your company with customer care, and 4) How to build a profile of all your main competitors across their top target keywords.

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Spy competitors google sheet hack.

10-Mins Google Sheet Hack (Free) to Analyze Your Competitors’ Content (And 4 More)

Today you will discover: 1) A little Google Spreadsheet hack that monitors and analyzes what type of content your competitors are publishing, 2) Three basic, but often forgotten, ways to optimize for conversions, 3) How small changes can make a big difference in conversion rate optimization, 4) An analysis on how to get more clients with the product splinter methodology, and 5) How to use processes to build a growth machine.

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Google analytics for smarter content.

How to Use Google Analytics to Write Smarter Content (And 4 More)

Discover below: 1) How you can leverage the power of Google Analytics to find out what content works best for your blog audience, 2) A guide on how to set up automated email-marketing campaigns, 3) How to help you customers love your product after the first visit to your site, 4) 11 practical ways you can start earning links for your local business, and 5) A few lead-generation secrets shared by some experts in the field.

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