Learn today: 1) A 4-step process to help you with targeting the right people on Facebook, 2) 5 ways to increase blog traffic using competitive intelligence research against your competitors, 3) a series of tactics to help you build AdWords ads that actually convert, and 4) how to use Google Analytics and Heap Analytics to segment your social media audience.
Tag Archives: competitive intelligence

The Integration of Marketing Intelligence Tools: Part 2 and 3
Ok. So we realized that our standards are high and we’re not going to settle for just any insights. We want meaningful insights in order to maximize our results and create the best digital campaign possible. And we’re going to do this by utilizing the best marketing intelligence tools in the market. However, we’re not going to just utilize them — we are going to exhaust them of their resources and gain everything we can from them.

The Integration of Marketing Intelligence Tools: Part 1
In today’s world, information and data is more readily available than ever before. The problem with all of this information, or big data, is that it is meaningless unless you have a way of discerning it in a practical manner. This becomes especially tricky when this abundance of data creates expectations for data driven ROI (Return On Investment).

How to get 10K pageviews and quality backlinks from Reddit (And 3 More)
Learn today: 1) how to exploit the power of social network Reddit to drive traffic to your website, 2) how to use competitive intelligence tool Follow with your team, 3) how to structure a sales page in order to increase conversions, and 4) a few strategies to help you handle customer objections.